The main screen covers financial KPI's and channel results as well as transaction value rankings. The second page covers social media details like Shares, Likes and Posts with Search options. The final page contains detailed web analytics with web page results like demographics and web purchase details that also uses bucket classifications to for example identify patterns in high value transactions which enables to better target marketing initiatives. Opportunities are automatically identified using powerful AI methods that support the user by identifying key drivers for profitable outcomes, respectively areas to focus on.