FPT customer 360 solution gives customer executives 360 view about your customers from both internal data sources and external data sources.
From internal sources as ERP, CRM and MDM systems, the solution extracts, cleans, resolves conflicts such as duplicates and consolidate to build an accurate view of most important customer KPIs.
The solution also has ability to digest external data sources in unstructured format then apply machine learning and Natural Language techniques to pick most relevant information to present in the dashboard together with internal data.
Customer 360 is a powerful solution to keep you update to date with what matter most to you and your clients.
In the demo example, we build a customer 360 dashboard for financial industry that deliver following capabilities:
Internal Data –Account level:
– A consolidated clients portfolio that summarize data about risk, Quote slips, Policies, Claims, Key stakeholders etc.
External Data –Account level:
– News of company getting acquired
– News of company making an acquisition / new partnership
– News of company launching a new product line, service offering
– News of expansion plans of the organization(national, international, hiring)
– News of CXO level exit / new joining in the company
– News of upward / downward growth of the company
– News of revenue upgrade / downgrade
– News of regulatory changes in the concerned industry
– News of any accidental event in the company
– News of any law suits being filed against the company
• External Data –Contact level:
– Profile details of key people on LinkedIn
– Any update about these profile on LinkedIn
• External Data –Client’s financial performance
– Data from a public finance site for Net revenue, profit and stock price
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