The Consult Blue – Marketing & Sales Dashboard for Retail is designed to meet the needs of the sales and marketing executives of a retailer. It works as a daily dashboard created to present the sales data in geographical and temporal perspective. The managers have the opportunity to spot the trends and to compare current performance to last year performance in order to make operative decisions.
The growing power of the consumer is reflected in the 3rd tab, Customer Satisfaction & Loyalty that works as an early warning of shifts in customer sentiment and loyalty.
The dashboard is easy to use and comprehensive and the user does not need the help of a data analyst to understand and manipulate the reports.
The retailer’s managers are able to stay informed, able to understand the current situation at a glance and quickly react to changes, threats and opportunities.
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